Avi Savar On How To Enter The Branded Content & Entertainment Lions
The first in a series of videos for the Cannes Lions International Festival.
Avi Savar is the Founder and Chief Creative Officer of Big Fuel, and this year’s President of the first-ever Cannes Lions Branded Content & Entertainment Lions. In this new video, he shares some insights into what those entering need to do to make sure their work does well when it comes to judging.
