Posts made in April, 2011
Why you should care about 4Square.
Mark my words, Geo-location will be at the heart of Social Media. Social Media Is About Me. I had the good fortune to hear Peter Theil speak a few weeks ago. He shared a lot of wisdom from behind his podium — one memorable moment for me was his answer to the question “why did Facebook succeed where other social networks (ie. MySpace) stalled out?” His answer was simple and...
Read More10 Reasons Brands Need a Social Media AOR
Is 2011 the Year of the Social Media AOR? There is no doubt social media is here to stay. Anyone who still says that social is a flash in the pan (and yes, there are people are still saying it) must be living on a different planet. So now that social has crossed the chasm, do brands need a dedicated social media agency? My answer, even if I am slightly biased, is unequivocally yes. Brands need a...
Read MoreAbout Me
Proud father, devoted husband, Founder and Chief Creative Officer of Big Fuel, a full-service marketing and communications company based in New York that takes brands from Content To Commerce.
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