Video Best Practices: Part 2 – First Came Story… Now The Strategy
Posted on June 2, 2009, by Avi Savar, under Business, Insights, Press.
This is the follow up to last weeks article covering online video best practices — here’s an excerpt and link to the full article is below:
ADOTAS — So we talked last week about the importance of content, and we showed you a few examples of online video that delivers with a strong story.
Now you have hit all the important points, element of surprise,thrown in a few laughs, some subtle sex appeal, and now you wait forthe eyeballs to come to you. And…nothing. Outside of views fromeverybody in the office, and snickering rivals, you’re barely a blip inthe forest that is YouTube.
Link: Read the full article at Adotas.com
