A Tipping Point: The Dancing Man Party
Posted on June 5, 2009, by Avi Savar, under Insights, Videos.
This is a great case study in human behavior. One man can start a movement… Malcolm Gladwell, author of The Tipping Point would be proud.
Tipping points are “the levels at which the momentum for change becomes unstoppable.”[1] Gladwell defines a tipping point as a sociological term: “the moment of critical mass, the threshold, the boiling point.”[2] The book seeks to explain and describe the “mysterious” sociological changes that mark everyday life. As Gladwell states, “Ideas and products and messages and behaviors spread like viruses do.”[3]
